The new non-dairy delight delivers all the comforts of the season in one hot mug!&nbsp;

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When Starbucks product team set out to develop a brand-new fall beverage this year, they already had a delicious combination in mind. With the nationwide launch of Oat beverage set to launch right in time for the season, two things were certain: the new beverage would feature Starbucks signature espresso; and would elevate the mild, nutty flavour and velvety foam of Oat beverage.

After countless pairings of flavours and dozens of trials of espresso beverages, the team found their coziest combination reminiscent of signature fall activities like apple picking, cider making, and of course, apple pie. Thus, the Starbucks Apple Oat Flat White was born: a perfectly handcrafted combination of Starbucks signature espresso, velvety steamed Oat beverage, roasted apple syrup, finished with a clove sugar topping.&nbsp;

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“We wanted to create a beverage that was coffee forward but made you feel like fall has arrived,” says Peter Furnish, vice president of product and marketing, Starbucks Canada. “Apple is an obvious fall flavour but cooked apple, combined with oat, adds a comforting dimension that really captures the season.”

This coffee-forward beverage not only offers Starbucks customers another way to enjoy fall in a cup, it provides a delicious dairy alternative for customers looking for more choice.

The Apple Oat Flat White is Starbucks Canada’s first seasonal drink featuring <a href="https://stories.starbucks.ca/en/stories/2020/starbucks-canada-expands-plant-based-options-with-launch-of-oat-beverage-this-fall/" target="_blank" rel="noreferrer noopener">Oat beverage</a>, which launched in stores nationally on August 25. Oat beverage, which has grown over 434% in Canada this year*, is the company’s latest plant-based offering and fourth dairy alternative to join Starbucks Canada’s menu, which includes soy beverage, almond beverage and coconut beverage. Starbucks Oat beverage is Non-GMO and made without artificial flavours or colours.

While delicious on its own, the subtly sweet flavour and nutty, roasty, oat notes of the Starbucks Apple Oat Flat White pairs perfectly with the slightly savory and rich and creamy Starbucks Cheese Danish, for the ultimate flavour pairing.

Source: Nielsen, National, Total Non Dairy Oat Beverage, Last 52 weeks, data to July 11 2020.

After countless pairings of flavours and dozens of trials of espresso beverages, the team found their coziest combination reminiscent of signature fall activities like apple picking, cider making, and of course, apple pie. Thus, the Starbucks Apple Oat Flat White was born.

Behind the Beverage: Featuring Starbucks Canada’s Exclusive new Apple Oat Flat White

Starbucks Canada

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Canadians can soon add a new delicious, non-dairy option to their favourite Starbucks® beverage. Today, the company announced Oat beverage as its latest plant-based offering, which will launch in all company-owned stores across Canada.

Starbucks Canada introduced its first non-dairy beverage option to its core menu back in 2004 with soy beverage. Today, Oat beverage is the latest plant-based offering, and the fourth dairy alternative to join Starbucks Canada’s menu, which includes soy beverage, almond beverage and coconut beverage, giving customers even more choice when it comes to customizing their handcrafted drinks at Starbucks.

Known for its mild flavour and velvety foam, Starbucks Oat beverage is non-GMO, made without preservatives, artificial flavours or colour, and is made with oats sourced from Canada. &nbsp;

Oat beverage has become a fast-growing dairy alternative in Canada. Last year alone saw oat beverage sales spike by 250 per cent nationwide.* But expanding plant-based menu options at Starbucks delivers more than choice and customization and meeting emerging customer preferences. These offerings also support the company’s <a href="https://stories.starbucks.ca/en/stories/2020/5-things-to-know-starbucks-sustainability-commitment/">global sustainability commitments</a> to be resource and planet positive by 2030.&nbsp;&nbsp;&nbsp;

Since January, the company has launched a wide range of beverages specifically created with non-dairy alternatives, including three new <a href="https://stories.starbucks.ca/en/stories/2020/starbucks-rewards-new-summer-inspired-drink-menu/">Iced Coconut Drinks</a>, the <a href="https://stories.starbucks.ca/en/stories/2020/starbucks-canada-launches-its-first-non-dairy-foam-as-part-of-its-summer-menu/">Cold Brew or Nitro Cold Brew with Cinnamon Almond Foam</a>, and the <a href="https://stories.starbucks.ca/en/stories/2020/the-new-kiwi-starfruit-starbucks-refreshers-iced-beverage-is-here-just-in-time-for-peak-summer-sipping/">Kiwi Starfruit Starbucks Refreshers®</a> beverage. Starbucks also added the <a href="https://stories.starbucks.ca/en/stories/2020/starbucks-beyond-meat/">Beyond Meat®, Cheddar and Egg Sandwich</a> to its core menu in March. The plant-based sandwich expands Starbucks meatless breakfast options and offers customers more choice.&nbsp;

*Source: <a href="https://www.cbc.ca/news/canada/saskatchewan/oat-milk-trend-benefiting-saskatchewan-canada-1.5325171" target="_blank" rel="noreferrer noopener">CBC</a>

Starbucks Canada Expands Plant-Based Options with Launch of Oat Beverage Coming to Stores This Fall

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Behind the Beverage: Featuring Starbucks Canada’s Exclusive new Apple Oat Flat White

Starbucks Canada Expands Plant-Based Options with Launch of Oat Beverage Coming to Stores This Fall