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TORONTO – Starbucks Coffee Company announced, starting today, customers at all company-operated and participating licensed Starbucks stores across Canada and the U.S. can use their clean personal cup when ordering in café, in the drive-thru or when ordering ahead using the Starbucks app.&nbsp; With the majority of Starbucks beverages enjoyed on-the-go, this milestone unlocks a big opportunity for customers to choose reusables and supports Starbucks commitment to <a href="https://stories.starbucks.com/press/2020/starbucks-commits-to-a-resource-positive-future/" target="_blank" rel="noreferrer noopener">reduce waste by 50 percent by 2030.</a>&nbsp;&nbsp;

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&nbsp;“At Starbucks, we envision a future where every beverage can be served in a reusable cup,” said Michael Kobori, Starbucks chief sustainability officer. “Offering customers more options to use a personal cup when they visit Starbucks marks tangible progress towards the future. We know our customers are passionate about the planet, and now, they can join us in our efforts to give more than we take, no matter how they order.”&nbsp;

In Canada, Starbucks is the first national coffee retailer to offer customers the option to use their personal cup in mobile order for all drinks and all sizes. This is part of a larger cultural movement the company is leading to shift toward reusables and away from single-use plastics, making it convenient for customers to use their own personal cup for every visit.&nbsp;

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"As we know, the most sustainable cup is likely the one you already own. Bringing your own cup to stores is a critical step toward reducing single-use packaging waste. Starbucks is a leader in this work, as the first national retailer of scale to offer personal cup ordering for all beverages and sizes in every channel, including mobile order,” says Kate Daly, Managing Director and Head of the Center for the Circular Economy at Closed Loop Partners. “The NextGen Consortium is proud to have Starbucks as a Founding Partner of the Consortium to reduce packaging waste and looks forward to supporting Starbucks in their work to advance a waste-free world.”&nbsp;

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Customers at participating stores in Canada who bring any clean, personal cup will receive a $0.10 discount on their beverage.&nbsp;

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Designed with Partners and Customers in Mind

Starbucks is able to offer personal cup ordering in all channels as a direct result of its test and learn approach, informed by partners (employees) in Starbucks Tryer Innovation Lab and at pilot locations across the U.S.&nbsp;&nbsp;

Building off a successful personal cup test at 200 drive-thru stores across Colorado last spring, Starbucks store partners informed and helped co-design the custom reusable cup smallware all stores will now use to transfer orders to personal cups. 

“As long as we are following all our procedures and steps, it doesn’t add any more time, and it is actually making customers happier,” said Brook, a partner who worked at a store that participated in the Colorado test. “This has been a really big hit.”&nbsp;

Starbucks has been championing reusable cup options for 30 years, and in recent years Starbucks has conducted more than 20 reusables tests in stores around the world with more planned in the year ahead.&nbsp;

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Starting January 3, 2024, customers will be able to use their own clean, personal cup for every visit to stores in Canada and the U.S. – including drive-thru, the Starbucks app, and in café. 

Starbucks Drives Further Innovation in Sustainability, Becomes First National Coffee Retailer to Accept Reusable Cups for Every Visit   - Starbucks Canada

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Starbucks Canada

Starbucks Drives Further Innovation in Sustainability, Becomes First National Coffee Retailer to Accept Reusable Cups for Every Visit  

https://stories.starbucks.ca/en-ca/stories/2024/starbucks-drives-further-innovation-in-sustainability-becomes-first-national-coffee-retailer-to-accept-reusable-cups-for-every-visit/

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For a summer that’s sure to be the best one yet, find vibrant, colourful, reusable drinkware to pair with any summer mood. From trending lime green to calm blues and energetic reds, find cold cups, tumblers, water bottles and more at participating Starbucks stores in Canada this summer, while supplies last. Don’t forget! Customers who bring in a clean, personal reusable cup into cafés in Canada receive 10 cents off their beverage order. It’s our way to help reduce waste and make a positive impact on the planet.&nbsp;&nbsp;

Berry Blossoms Cold Cup (18 oz)&nbsp;

Price: $23.95&nbsp; Stay in bloom all summer long with this bright and brilliant option.&nbsp;&nbsp;

Lemon Gradient Cold Cup (24 oz)&nbsp;

Price: $28.95&nbsp; The perfect item for those who love a Starbucks Refreshers beverage with a bit of lemonade added for an extra pop of flavour.&nbsp;&nbsp;&nbsp;

Berry Tumbler (12 oz)&nbsp;

Price: $27.95&nbsp; A very-berry pop of colour for the daily cup of coffee.&nbsp;&nbsp;

Strawberry Fields Water Bottle (24 oz)&nbsp;

Price: $20.95&nbsp; Transport yourself to beautiful, sprawling strawberry fields and take in the sweetness of summer.&nbsp;&nbsp;

Dragonfruit Bling Cup (24 oz)&nbsp;

Price: $28.95 The newest version of the fan-favourite Bling Cup brings all the summer cheer.&nbsp;&nbsp;

Lime Speckle Cold Cup (24 oz)

Price: $34.95&nbsp; Add a pop of yellow to your go-to green with this dual-coloured cold cup.&nbsp;&nbsp;

Cool Lime Tumbler (12 oz)&nbsp;

Price: $27.95&nbsp; New season, new routine. Take your coffee with you wherever you go with the Cool Lime Tumbler.&nbsp;&nbsp;

Watermelon Gradient Tumbler (16 oz)&nbsp;&nbsp;

Price: $27.95&nbsp; This perfectly contrasting gradient tumbler is ready to match your calm, cool and collected day or your most electric summer moment.&nbsp;&nbsp;

Mango Jeweled Cold Cup (24oz)&nbsp;

Price: $28.95&nbsp; This tropical hued cold cup will add that extra sparkle and pizazz to a warm summer day and is perfect for enjoying a cool refresher or your favourite Starbucks beverage on ice.&nbsp;&nbsp;&nbsp;

Mystery Colour Changing Cup (24 oz)&nbsp;

Price: $7.95&nbsp; If you need a bit of inspiration for what energy to bring to your day, take a cue from the colour your cup turns when you add a cold beverage to it. Watch a mystery colour appear before your eyes – whether it turns blue, orange, pink, red or turquoise, there’s a surprise colour to match any summer mood.&nbsp;&nbsp;

Rainbow Glass Water Bottle (20oz)&nbsp;

Price: $31.95&nbsp; Add a splash of colour to your daily H2O intake with this bright and cheerful water bottle that features vibrant rainbow hues that are sure to boost your mood.&nbsp;&nbsp;

For a summer that’s sure to be the best one yet, find vibrant, colourful, reusable drinkware at Starbucks to pair with any summer mood.

Colourful Drinkware at Starbucks to Match Your Mood All Summer Long - Starbucks Canada

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Colourful Drinkware at Starbucks to Match Your Mood All Summer Long

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https://stories.starbucks.ca/en-ca/stories/2022/colourful-drinkware-at-starbucks-to-match-your-mood-all-summer-long/

REUSABLES

Starbucks Drives Further Innovation in Sustainability, Becomes First National Coffee Retailer to Accept Reusable Cups for Every Visit

Colourful Drinkware at Starbucks to Match Your Mood All Summer Long