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Stories

Customer Experience

Customer Experience

Miffy + Starbucks: A charming new merch collection hops into U.S. and Canada coffeehouses

May 18, 2026

4 min read
Customer Experience

Hit the road this summer with the Starbucks Road Trip collection

May 11, 2026

2 min read
Drinks & Food

Starbucks® summer menu introduces new customizable Starbucks Refreshers® Beverages and Mango flavoured beverages nationwide on May 12 

New Refreshers and a mango flavoured twist for matcha and chai joins the menu, plus Cool Lime Refreshers come back year-round. 

May 11, 2026

5 min read
Customer Experience

Starbucks Unveils A New Beverage Collection Inspired by The Devil Wears Prada 2  Characters As Part of a New Global Campaign 

April 20, 2026

4 min read
Customer Experience

Starbucks launches two spring merch collections inspired by matcha and cherry blossoms  

New drinkware and accessories with lush matcha greens and playful pink cherry blossoms mark the arrival of spring at Starbucks coffeehouses across the U.S. and Canada starting March 3. 

March 2, 2026

4 min read
Announcements

Starbucks Unveils Reimagined Loyalty Program to Deliver More Meaningful Value, Personalization and Engagement for Members 

The updated Starbucks Rewards program, which launches on March 10, introduces three levels of membership – Green, Gold and Reserve – offering new and exclusive benefits for members.  
  
Inspired by member feedback, the program is designed to strengthen connection and drive growth. 

January 29, 2026

8 min read
Customer Experience

Sip in Style: Starbucks Winter Drinkware 

January 5, 2026

2 min read
Drinks & Food

Ring in 2026 with New Starbucks drinks: Caramel Protein, Dubai Chocolate and Pistachio 

Starbucks is kicking off the new year with a fresh take on fan-favourite flavours with their winter menu arriving at Starbucks coffeehouses on Jan. 6. 

January 5, 2026

3 min read
Customer Experience

Starbucks anticipates 1 in 7 Canadians to receive a Starbucks gift card this holiday season 

December 22, 2025

2 min read
Customer Experience

Starbucks for Life Returns!  Over 360K Prizes Await, Including the Viral Bearista Cold Cup  

December 8, 2025

5 min read
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